Our co-founders Jesse Finkelstein and Trena White, with a combined thirty-five years of experience in this industry, launched Page Two in 2013 because they knew that the publishing world was changing, and they could help authors take advantage of the new publishing landscape. They take pride in demystifying the publishing process for authors, and for companies who have unique publishing needs.

Page Two has a core team of eleven talented book professionals, plus a roster of carefully vetted freelancers and associates. Many of them have worked for the world’s largest and most prestigious publishers. Several have won awards for their work.

Our team helps authors navigate the new world of non-fiction storytelling. Page Two has developed ebooks and apps, published books that became major international bestsellers, produced publications for large organizations, and advised clients on four continents. Collectively our team has published over 1,000 books in our careers. We bring that expertise to your project.

Jesse Finkelstein : Principal

Page Two co-founder and principal Jesse Finkelstein is known for crafting creative, thoughtful solutions to even the most challenging publishing problems. She brings to the company an extensive knowledge of publishing operations, sales strategy, and digital publishing.

Jesse ran D&M Publishers’ day-to-day operations as Chief Operating Officer, leading the company’s digital and international sales strategies, licensing content in multiple formats and in global markets, and developing one of Canada’s first enhanced eBook apps. Prior to working at D&M, Jesse was associate publisher at Raincoast Books, where she managed the publishing department and oversaw acquisitions. She holds a master of publishing degree from Simon Fraser University and is on the board of Creative BC.

LinkedIn

@j_finkelstein

“Capable, creative, and ever so calm, Jesse can negotiate a tough foreign rights deal or lead just about any group to consensus, while keeping a close eye on the bottom line. Jesse understands people and books and business too. The scope of her experience—selling rights, running a publishing program, electronic publishing, and operations—gives her a tool box that must be the envy of the competition.”
Paddy Laidley, Executive VP Sales & Marketing, Raincoast Books

Trena White : Principal

Deeply committed to supporting Page Two’s clients and creative partners, co-founder and principal Trena White has a lifelong passion for helping bring people’s ideas to a wide audience.

Trena was formerly publisher of Douglas & McIntyre and Greystone Books, running a publishing program of sixty new books each year. She set the company’s creative vision, managed the editorial team, and oversaw the development of the company’s lists. Before that she worked as a non-fiction editor at McClelland & Stewart, an imprint of Penguin Random House, where she developed her commitment to excellence in publishing. Before joining book publishing, Trena worked for the B.C. & Yukon Community Newspapers Association. She has a master of publishing degree from Simon Fraser University and is now adjunct professor in publishing at the university.

LinkedIn

@trenawhite

“Trena White is one of those rare and special publishing people – one who has an acute grasp of both editorial and business issues. Trena’s taste is impeccable, her editing nuanced and assured, and her championship of her authors tireless. At the same time, she understands the business of publishing and how it is changing as we tackle the new digital realities of our sector.”
Susan Renouf, executive editor-at-large, ECW

Our Team

Peter Cocking : Creative Director

Peter Cocking is Page Two’s Creative Director and an adjunct professor of typography at Emily Carr University. Considered one of Canada’s finest publication designers, he has received over fifty awards for his work, and has lectured on design and typography throughout Canada and in the U.S. Previously, he worked as Art Director at D&M Publishers, leading the company to more design awards than any other Canadian publisher.

Rony Ganon : Project Manager

Rony provides a wide range of project management support to Page Two clients. She recently completed the Publishing Diploma program at Langara College, where she gained practical experience in writing, editing, design, and the print and web publishing process. Rony also holds an Advanced Project Management Certificate from Langara College Continuing Studies, and a Bachelor of Arts in Political Science and Philosophy from the University of British Columbia. In Rony’s native language, Hebrew, the term “to publish” literally translates to “to bring out into the light.” This is how Rony views the publishing process and where her lifelong passion for the industry stems from. Rony’s colleagues love her eye for detail, her penchant for organization, and her positive disposition.

Amanda Lewis : Editorial Director

Amanda Lewis has wide-ranging editorial and publishing experience, built over eight years at Knopf Random Canada, a division of Penguin Random House Canada, where she edited such stellar non-fiction as Up Ghost River by Edmund Metatawabin (with Alexandra Shimo), finalist for the Governor General’s Literary Award for Non-Fiction; Mountain City Girls by Anna and Jane McGarrigle; The End of Protest by Micah White; and Startle and Illuminate: Carol Shields on Writing, edited by Anne Giardini and Nicholas Giardini. Amanda has edited memoirs and books on business, technology, the environment, and “big issues.” Her recent editing credits for Page Two clients include books by Howard Green, Clayton Thomas-Müller, Liane Davey, Ritu Bhasin, Louisa Jewell, and Mark Colgate. An experienced managing editor and project manager, Amanda has also managed a number of projects for Page Two including books by Bob Joseph, Chris Ducker, Meg Salter, and Mike Lipkin. She studied publishing and editing at Simon Fraser University and Ryerson University, and completed the Editing Indigenous Manuscripts course at Humber College in August 2017. Amanda holds an MA in English literature from the University of British Columbia.

Taysia Louie : Junior Designer

Taysia Louie is a junior graphic designer and a type enthusiast who recently graduated with a B.Des in Communication Design at Emily Carr University of Art + Design. Her work mostly consists of anything related to utilizing good typography: branding, print design, packaging design and occasionally, web design. Upon completion of her undergraduate thesis, Taysia has been awarded the John C. Kerr Chancellor’s Award for Excellence in Design by Emily Carr University.

Gabrielle Narsted : Publishing Services Manager

Gabrielle (“Gabi”) is our multitasking publishing services manager, who supports all aspects of Page Two clients’ book projects from conception to publication. She works with clients to plan and organize production schedules, assess project resource requirements, oversee the production process, and ensure quality standards are met. Having recently graduated from Simon Fraser University with a Master of Publishing degree, she brings to the company a fresh perspective on publishing innovation and best practices. She also holds a Bachelor of Arts in English literature and is a Certified Technical Writer and Editor. Clients appreciate Gabi’s enthusiasm, thoughtfulness, and dependability.

Annemarie Tempelman-Kluit : Marketing Director

Annemarie has been working in the digital marketing space for over fifteen years, beginning her career with a small dot-com startup; moving to the role of web strategist, media and public relations at Simon Fraser University; starting and selling her own business, yoyomama.ca; and handling marketing for small- to medium-sized businesses. She is also the author of Healthy Mum, Happy Baby. As a marketer, entrepreneur, author, and avid reader, she brings a unique viewpoint to her work creating innovative, customized book marketing campaigns for our clients and supporting Page Two’s business development.

Lorraine Toor : Marketing & Communications Strategist

Lorraine comes to Page Two with an extensive background working in the creative arts, strategic business planning and fund development. With over 15 years experience as the Managing Partner for Bobolo Productions Inc.—the parent company for award-winning children’s performing artists, Bobs & LoLo—Lorraine’s marketing and communication expertise covers traditional platforms such as print and broadcast media to digital and social media realms to innovative client-driven campaigns. She has cultivated and established strategic partnerships at regional, national and international levels and channels these experiences into her work with Page Two’s distribution, sales and marketing divisions. Lorraine is also a 5-time JUNO Award nominated singer-songwriter and co-author of the critically-acclaimed children’s book, Run Salmon Run.

Kayi Wong : Publishing Assistant

Kayi has been an editor, copywriter, writing tutor, and a graphic designer since graduating from University of British Columbia with a Bachelor of Arts in English Literature in 2014. Previously, the avid reader, proofreader, and digital communicator has also worked for various literary and arts organizations including an independent bookstore, a children’s library, and an international film festival. During her free time, she does editorial and marketing work for Room Magazine, and contemplates what she should have for her next meal.

Stephanie Sinclair - Associate : Foreign Rights

Rights Associate Stephanie Sinclair handles foreign rights sales for our authors. She is a senior agent with Toronto-based Transatlantic Agency, which she first joined in 2012. Stephanie works with a network of co-agents in 25 countries around the world who market our books to publishers in their territories, and she attends the major international book fairs on our behalf, including Frankfurt and London. Sinclair also represents her own list of writers of award-winning fiction and nonfiction, including Canada Reads and Journey Prize winner Sharon Bala’s The Boat People and the Indigenous writers Harold Johnson and Billy Ray Belcourt. She is a graduate of the publishing program at Ryerson University, creative writing program at the Humber School for Writers, and the Randolph Academy for the Performing Arts. Stephanie is a member of the Professional Association of Canadian Literary Agents.

Strategic advisors

Anne Giardini

Author; Chancellor, Simon Fraser University;
and Board Member, Vancouver Board of Trade

Karen Gilmore

General Counsel, FDC Capital Partners Inc.

Gonzalo Naranjo

Managing Director, Cipangu Operations Inc.

Margaret Reynolds

Former Executive Director, Association of Book Publishers of B.C.

Rikia Saddy

Author; Principal, Rikia Saddy Strategy

Lance Saunders

EVP Managing Director, DDB Canada

Publishing Insight from Page Two

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